Introducing Darkpool Chart Explorer

I am excited today to launch Darkpool Chart Explorer, a mobile app store analytics and visualization tool.

The Darkpool Chart Explorer allows most Google Play and App Store charts to be searched with a SQL-like interface, which can reveal critical insights into cyclicality, emerging app engagement trends, apps that are growing or declining quickly, autocorrelation in certain categories, and the cross-geography popularity of certain apps or categories, and more.

Most app ranking tools simply present data. Darkpool Chart Explorer allows trends to be surfaced and graphed through a SQL-like language that provides extreme flexibility for grouping geographies, searching for multiple apps at a time, and searching across both iOS and Android. Darkpool Chart Explorer could be a helpful tool to:

• a business development analyst in researching the worldwide grossing chart ranking trends of a specific app, or all apps from a specific publisher;
• a public or private markets investor looking for Top Downloaded trends within a specific category;
• a marketing analyst looking for insights around app growth that correlates with specific dates or events.

As an example, the following Darkpool query provides the Top Downloaded ranks for the Threads app over the past 90 days on both iOS and Android, in the Overall category for each, in the US, Canada, United Kingdom, Germany, and France:

SELECT CONCAT('Threads - ', country, ' - ', platform) as name, 90_DAYS FROM darkpool WHERE name = 'Threads, an Instagram app' AND country IN( 'US', 'CA', 'GB', 'DE', 'FR' ) AND chart_category IN (IOS_OVERALL, ANDROID_OVERALL) AND chart_type IN (IOS_DOWNLOADED, ANDROID_DOWNLOADED)

The query above produces a data table that can be graphed in Darkpool, which would produce this:

More examples are available in this explainer video.

Darkpool Chart Explorer is available to all Mobile Dev Memo Pro subscribers. A subscription costs $8.99/month and can be purchased on a stand-alone basis or through multi-seat corporate accounts. Darkpool Chart Explorer can be found here.