ATT allows ad platforms to grade their own homework Last week, Facebook published an information sheet to advertisers detailing three upcoming changes to its Ads Manager platform related to… June 21, 2021
It’s Apple’s internet now One of the headline features announced by Apple at its WWDC developer event last week was Private Relay: a system-level… June 14, 2021
Why is AdTech hot again? This guest post was written by Maor Sadra, the CEO of INCRMNTAL and a prolific contributor to the MDM Slack… June 10, 2021
Device fingerprinting: the cure that’s worse than the disease The practice of device fingerprinting has continued unabated since compliance with Apple's App Tracking Transparency privacy policy was made mandatory… June 7, 2021
ATT, one month in: the iOS 14.6 adoption rate with Alex Bauer of Branch (ep. 3 of 3) In this third and final episode of ATT, One Month In, I speak with Alex Bauer of Branch about the… June 3, 2021
ATT, one month in: SKAdNetwork standards with Paul Bowen of AlgoLift (ep. 2 of 3) This is the second episode of ATT, One Month In, which is a podcast series that aims to provide advertisers… May 31, 2021
Why is Apple slow-rolling iOS 14.5 adoption? This week, mobile measurement firm Branch Metrics released data from their network related to the adoption of variants of iOS… May 27, 2021
ATT, one month in: privacy thresholds with Rich Jones of Dataseat (ep. 1 of 3) Today I am publishing the first episode in a three-part podcast series called "ATT, one month in" that will report… May 26, 2021
What is Federated Learning in digital advertising? Federated learning -- like differential privacy, which I discussed in a previous article -- is a concept that has garnered… May 24, 2021
Performative privacy The New York Times, in breaking a previously unreported story about how Apple manages the data from iPhones that connect… May 18, 2021
