Growth models for web3 gaming Conditional probabilities are difficult for the human mind to grasp, and nowhere is that challenge on display more profoundly than… December 13, 2021
Join MDM for a holiday happy hour in Austin on December 16th Mobile Dev Memo is hosting a holiday happy hour in Austin, Texas on December 16th. Please feel free to register… December 8, 2021
Can Twitter become a direct response advertising behemoth? Last week, Jack Dorsey, Twitter's co-founder, announced that he is stepping down from the CEO role at the company. In… December 6, 2021
The perilous mythology of Brand Marketing for digital products A perennial debate within the world of digital marketing is the proper and optimal division of attention and resources to… November 29, 2021
Advertising fingerprinting and bad incentives: “The system is broken by design” In this new episode of the Mobile Dev Memo podcast, I speak with Maor Sadra, the CEO of INCRMNTAL, about… November 22, 2021
Digital Privacy Is Now An Unstoppable “Three Body Problem” This guest post is written by Myles Younger, a former ad tech entrepreneur who now serves as a Senior Director… November 17, 2021
The metaverse isn’t here yet. Until it is, digital advertising finances the internet. Everyone wants to build "the metaverse." Last week, Microsoft announced the integration of its Mesh product, which is a collaborative… November 15, 2021
Everything is an ad network Matt Levine, in his excellent newsletter focused on all matters finance, Money Stuff, coined a motto: "Everything is Securities Fraud."… November 8, 2021
ATT advantages Apple’s ad network. Here’s how to fix that. In April 2021, Apple introduced a privacy policy called App Tracking Transparency (ATT) that moderates a data collection and aggregation… November 1, 2021
Why isn’t Apple policing mobile ads fingerprinting? Since it first introduced the App Tracking Transparency (ATT) privacy policy in June 2020, Apple has been consistent and explicit… October 29, 2021
