The Trade Desk Q4 earnings: what advertising recession? The Trade Desk reported Q4 2022 earnings today, revealing year-over-year revenue growth of 24% for the quarter (to $491MM) and… February 15, 2023
MDM NYC Happy Hour: March 8th Mobile Dev Memo is coming to New York City on March 8th! Join the city's top digital advertisers for drinks,… February 15, 2023
The emerging marketing economist In 2016, Apple introduced a hidden privacy feature that became colloquially known within the mobile marketing ecosystem as "IDFA Zeroing."… February 15, 2023
Activision Q4 earnings: How is Candy Crush growing 20% annually? Activision Blizzard, whose acquisition by Microsoft was recently called into question by the UK's Competition and Markets Authority (CMA), announced… February 9, 2023
AppLovin Q4 earnings: revenue beat, high MAX adoption AppLovin reported Q4 2022 earnings yesterday: the company delivered revenue of $702MM in the quarter, which represents an 11% decline… February 9, 2023
The Third Browser War Last week, The Register reported that Google's Chromium team has begun developing an iOS browser based on the open-source Blink… February 8, 2023
Alphabet Q4 earnings: Search down 2%, YouTube down 8% Alphabet announced Q4 2022 earnings yesterday: overall advertising revenue of $59BN was down 3.6% on a year-over-year basis, with Search… February 3, 2023
Meta Q4 earnings: revenue down but Reels is working Meta announced Q4 2022 earnings yesterday: it beat analyst estimates on revenue, generating $32.2BN in revenue versus consensus of $31.5… February 2, 2023
The DoJ sues Google: exploring the accusations Last week, the US Department of Justice, along with a group of eight US states, sued Google, alleging that it… February 1, 2023
Snap Q4 earnings: confirmation and clarity Snap announced its Q4 2022 earnings yesterday: the company reported revenue of $1.3BN, below consensus analyst estimates of $1.31BN and… February 1, 2023