Original Content

Alphabet Q1 earnings: Search returns to growth, YouTube down 3%

Alphabet announced its Q1 2023 earnings yesterday. Total revenue grew 3% year-over-year to $69.7BN (6% on a constant-currency basis). Overall…

The Epic v. Apple appeal decision will change very little

Yesterday, the Ninth Circuit Court of Appeals issued a decision in Apple's appeal of the Epic v. Apple lawsuit outcome,…

Meta’s ad spend glitch and the risks of marketing automation

This weekend, a "glitch" (or choose your synonym: bug, error, irregularity, etc.) caused Meta's ads platform to behave unexpectedly. I…

Interpreting the results of Google’s Privacy Sandbox test

Earlier this week, Google published results from an experiment it ran to evaluate the performance of features from its Privacy…

Netflix Q1 earnings: sequential ARPU decline in UCAN, ad economics strong

Netflix announced Q1 2023 earnings yesterday: the company's results were mixed, with subscriber growth of 1.75MM and revenue of $8.16BN…

Privacy, Digital Deglobalization, and the Three Internets

The concept of "the three internets," represented by the digital ecosystems encircled by regulatory borders erected by the United States,…

Podcast: The post-ATT eCommerce landscape (with Rishabh Jain)

In this episode of the Mobile Dev Memo podcast, I speak with Rishabh Jain, the CEO and co-founder of FERMÀT,…

Last-click attribution, deterministic measurement, and Wittgenstein’s ruler

When a marketing team tells me that it can measure advertising contribution deterministically at the level of an individual user…

Apple’s latest cookie restriction is ad tech whack-a-mole

In October of last year, an Apple engineer issued a pull request for Apple's WebKit repository on GitHub, drawing attention…

A deep dive into the Digital Markets Act (DMA) and Digital Services Act (DSA)

My guest on this episode of the Mobile Dev Memo podcast is Mikołaj Barczentewicz, an expert on European data privacy…