Privacy Manifests clarified: tracking domains blocked Apple released the documentation for its Privacy Manifests feature last week. Privacy Manifests were announced at WWDC 2023 and serve… March 19, 2024
Apple’s DMA concession: good news for developers Apple published an update to its EU App Store Developer Guidelines yesterday. As part of the update, Apple has changed… March 13, 2024
Podcast: Measuring Out-of-Home Advertising (with Ty Tinker) https://open.spotify.com/episode/3YDvvOXS5FEBQUtJUOJtlr?si=f8055cd8c45a4d44 In this episode of the Mobile Dev Memo podcast, I speak with Ty Tinker, the Head of Analytics at… March 13, 2024
The open web is whistling past the graveyard Earlier this year, Google initiated the rollout of its long-awaited deprecation of third-party cookies in Chrome. In this introductory phase,… March 12, 2024
Apple’s collision course with the European Commission Epic Games yesterday revealed that Apple has terminated its EU developer account, which it had intended to use to publish… March 7, 2024
AppLovin’s Ascent AppLovin reported its Q4 2023 earnings last month: the company saw 88% year-over-year revenue growth in its software (advertising) platform… March 6, 2024
Podcast: Econometric advertising measurement (with Grace Kite) https://open.spotify.com/episode/5HOxBwgyXmYkVUNVhRH6pZ?si=08394bd5c48841a1 In this episode of the Mobile Dev Memo podcast, I speak with Dr. Grace Kite, the Founder and CEO… March 6, 2024
Reddit advertising and the limitations of contextual targeting Reddit filed its Form S-1 last week, signaling its intention to pursue an IPO. The document makes plain the foundation… February 28, 2024
Podcast: Why Analytics Teams Fail https://open.spotify.com/episode/6lMMC92qaULx8FxzZ8C7HD?si=7cfff4a11df646e1 In this new podcast series from Mobile Dev Memo, called the MDM Canon, co-hosts Eric Seufert and Stewart Johnson… February 28, 2024
Can advertisers rely on IP addresses? Two weeks ago, Google updated the GitHub documentation for its proposed IP Protection tool to clarify that, in order to… February 21, 2024