Original Content

Podcast: Exploring the future of mobile ad measurement (with Barak Witkowski)

https://open.spotify.com/episode/7HbqR7cOBYyoOoxXYFQWja?si=e32c78552807490c My guest in this episode of the Mobile Dev Memo podcast is Barak Witkowski, the Chief Product Officer of…

August 21, 2024

X’s broken strategy with brand advertising

A fascinating juxtaposition of advertising platform strategies surfaced last week between Reddit and X. On August 6th, X filed a…

August 14, 2024

Podcast: How to launch an app (with Offer Yehudai)

https://open.spotify.com/episode/2i8jSF5kWw1dzM52FIpDU1?si=0e7103bf0e094bc7 My guest on this episode of the Mobile Dev Memo podcast is Offer Yehudai, the CEO of Arya, a…

August 14, 2024

Apple to developers: Heads I win, tails you lose (part 4)

See also: Apple to Developers: Heads I win, tails you lose parts one, two, and three Apple updated its terms…

Google’s antitrust judgment: what’s at stake for Apple?

Google was found guilty on Monday of abusing monopoly power to maintain its dominance in the search engine market. The…

Q2 advertising earnings: a recession warning?

The largest publicly-listed social media platforms have published their earnings for Q2: Meta: 22% advertising revenue growth (Y/Y), midpoint Q3…

Podcast: Understanding the Roblox creator ecosystem (with Joe Ferencz)

https://open.spotify.com/episode/6LnYdKTYUC7SNQTA8dGBEA?si=4bc8013751cf4e78 My guest in this week's episode of the Mobile Dev Memo podcast is Joe Ferencz, the CEO and founder…

Snap Q2 2024 earnings: brand revenue languishing, continued push into DR

Snap released its Q2 2024 earnings results yesterday: Revenue of $1.24BN grew by 15.8% year-over-year; Global ARPU of $2.86 grew by 6.3%.…

Pinterest Q2 2024 earnings: 21% revenue growth, weak Q3 guidance

Pinterest released its Q2 2024 earnings results this week: Revenue increased by 21% year-over-year, to $854MM; Global MAUs increased by 12% year-over-year, to 522MM;…

Meta Q2 2024 earnings: average price per ad up 10%, strong Q3 guidance

Meta released its Q2 2024 earnings results yesterday: Advertising revenue increased by 21.7% on a year-over-year basis, to $38.3BN; Impressions served across the…