GungHo, the $15 billion dollar gaming behemoth Tokyo-based mobile game developer GungHo Entertainment has dominated mobile gaming press lately with its enormous and ever-increasing revenue announcements: in… May 13, 2013
King vs. Kabam on the road to IPO Note: This post was original published in May 2013. King has subsequently gone public. The performance of Zynga's stock in… May 6, 2013
When will Android-first be a viable launch strategy on mobile? Apple's Q1 2013 results were undisputably poor; its net profit fell by 18%, representing the first time in more than… April 29, 2013
Should Lifetime Customer Value (LTV) be Discounted? One of the more difficult adjustments to make when transitioning from academia to industry is the change in vernacular required… April 23, 2013
The economics of mobile game publishing (The model referenced throughout this post can be downloaded here) Supercell’s recent $100mm secondary financing round raises some interesting questions… April 15, 2013
Why the retention profile is more useful than the churn metric in freemium I’ve stated a number of times that, within the context of the freemium model, retention is the most important metric… April 8, 2013
An overview of mobile gaming in Asia, Part 3: Japan, with Dr. Serkan Toto The last country covered in the three-part overview of mobile gaming in Asia is Japan, which is fitting given… April 3, 2013
An overview of mobile gaming in Asia, Part 2: China Last month, Flurry Analytics projected a larger total smartphone and tablet install base in China than in the US (246 million… March 25, 2013
An overview of mobile gaming in Asia, Part 1: South Korea Until mid-2011, mobile gaming in South Korea was a niche activity, despite the country's reputation as a gaming powerhouse. The… March 18, 2013
Two misconceptions about paid user acquisition The data-driven nature of the freemium model changes the way certain functional groups interact with each other during the product… February 25, 2013