Marketing’s biggest frustration: a product that sucks The following is a guest post by Peter Fodor, the Founder & CEO of AppAgent and a prolific contributor to the… January 15, 2018
2018 predictions for mobile gaming (Previous predictions: 2017 predictions for mobile gaming, 2016 predictions for mobile gaming, 2015 predictions for mobile gaming, 2014 predictions for mobile gaming, 2013 predictions… January 2, 2018
Can mobile gaming companies go public again? On September 29th, Rovio Entertainment, the company behind Angry Birds, listed its stock on the Nasdaq Nordic exchange. The company's public… October 9, 2017
Navigating the Three Stages of the Mobile Marketing Lifecycle I gave the below presentation at the PocketGamer Connects conference in Helsinki on Tuesday, September 19th. Navigating the Three stages… September 25, 2017
The thawing of the Top Grossing chart Last Wednesday, after rolling out its "Likes You" feature to Tinder Gold users in the US, the Tinder dating app… September 5, 2017
What is an IP worth for a mobile game? It's easy to think of IP licensing for mobile games as a shortcut to success: co-opt a popular and beloved… July 3, 2017
Google’s push to bring apps to low-end Android devices At its I/O event last week, Google launched Android Go, a version of the Android operating system specifically designed and… May 22, 2017
Golf Clash: A case study in free-to-play monetization Golf Clash is a golf simulation game from UK-based studio Playdemic. In the game, players compete against each other in… April 3, 2017
Why does Flurry say mobile gaming engagement is down? This guest post was written by Wilhelm Taht, the Executive Vice President of Games at Rovio, the company that… February 27, 2017
Mobile game publishing models In my 2017 predictions for mobile gaming post, I anticipated a fundamental change to the predominant mobile games publishing model, which… February 13, 2017