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Security

Apocalypse Soon: What happens when the iOS advertising ID is deprecated?

NOTE: THIS POST WAS WRITTEN IN FEBRUARY 2020 AND PROVIDED A PREDICTION FOR HOW THE IDFA MIGHT BE DEPRECATED. This…
February 17, 2020

What do Data Scientists know?

What makes the problem of disinformation abuse and subversion on the largest social media platforms so intractable is the vast chasm…
February 5, 2018

Recent podcasts

  1. Podcast: GenAI in CTV advertising (with Jonathan Moffie) January 6, 2026
  2. Podcast: Understanding the Shopify Product Network (with Amanda Engelman) December 30, 2025
  3. Podcast: Building an AI-first media company (with Peter Stuart) December 17, 2025
  4. Podcast: Does GenAI outperform humans with ad creative production? (with Anindya Ghose and Vilma Todri) December 9, 2025
  5. Podcast: Are chatbots driving eCommerce sales? (with Rishabh Jain) December 2, 2025

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Resources

  1. Theseus Python Library
  2. F2P Excel Revenue Model
  3. Mobile User Acquisition 101
  4. LTV Spreadsheet Model
  5. Freemium Codex
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