iOS 14, Privacy, and the Future of Digital Advertising UPDATE: I have recorded the presentation that was delivered in the Clubhouse room and released it as a podcast, which… March 1, 2021
Why doesn’t Google have to show the ATT prompt? https://open.spotify.com/episode/3Dxa7pepefLIeWIz8eFYga?si=hYMbgKCUShSk3qVN197xCA In this episode of the MDM Podcast, I unpack a very specific, very important question with my guest, Thomas… February 17, 2021
“Allow this app to personalize advertising for you?” Last week, I circulated a thought experiment on Twitter. What if, instead of the verbiage that currently decorates the App… February 8, 2021
Fingerprinting with iOS 14: Reality or delusion? This guest post was written by David Philippson, the CEO of DataSeat Readers of this article will be aware that… January 13, 2021
What happens to digital advertising if Facebook is broken up? Last month, in a fairly dramatic spectacle, two anti-trust lawsuits were filed against Facebook on the same day: one from… January 11, 2021
App Store “nutrition labels” are privacy theater One privacy initiative introduced by Apple at WWDC that received considerably less attention than the ATT framework was app privacy… December 14, 2020
Apple: email lists cannot be used for ad targeting Apple quietly published an information portal related to App Store privacy policy recently, including new details about how it defines… December 7, 2020
The IDFA is the hydrocarbon of the mobile advertising ecosystem Privacy violations by consumer technology companies and advertising platforms create negative societal externalities that go largely uncompensated for: deteriorating trust… September 23, 2020
Does digital advertising create demand? What role does digital advertising play in the adoption of mobile digital products? Does advertising motivate people to download apps… September 21, 2020
The right thing for the wrong reasons: the TikTok and WeChat ban On Friday, September 18th, the US Commerce Department announced what amounts to a ban of TikTok and WeChat in the… September 18, 2020