TikTok’s billion-dollar secret that wasn’t Last week at Vox Media's Code conference, Evan Spiegel, Snap's CEO, touched upon the various pain points that currently afflict… September 14, 2022
Is TikTok’s honeymoon over? Last month, Brendan Carr, the senior Republican on the Federal Communications Commission (FCC), published a letter addressed to both Apple… July 13, 2022
Podcast: Privacy Updates from WWDC 2022: SKAdNetwork expansion and Fingerprinting (with Alex Bauer) https://open.spotify.com/episode/5P6B1o58gMXLSpziDaFzlG?si=1htihjEIRoCcRfd4SKGOtg My guest for this episode of the MDM Podcast is Alex Bauer, the Head of Product and Market Strategy… June 13, 2022
Do advertisers care about bots? This week, Parag Agrawal, who recently succeeded Jack Dorsey to helm Twitter as CEO, published a thread explaining the company's… May 18, 2022
Pyrrhic privacy At least since Apple introduced the Intelligent Tracking Prevention (ITP) framework for its Safari browser back in 2017, it has… March 28, 2022
Call for submissions: perspectives on privacy Performance advertisers comprise the bulk of Mobile Dev Memo's audience. I have spent my career in roles spanning analytics, strategy,… March 28, 2022
If personalized advertising is banned, who bears the cost? Money rain concept made of gold coins and white cloud on pink background Earlier this month, a bill was introduced… January 31, 2022
The metaverse isn’t here yet. Until it is, digital advertising finances the internet. Everyone wants to build "the metaverse." Last week, Microsoft announced the integration of its Mesh product, which is a collaborative… November 15, 2021
Everything is an ad network Matt Levine, in his excellent newsletter focused on all matters finance, Money Stuff, coined a motto: "Everything is Securities Fraud."… November 8, 2021
ATT advantages Apple’s ad network. Here’s how to fix that. In April 2021, Apple introduced a privacy policy called App Tracking Transparency (ATT) that moderates a data collection and aggregation… November 1, 2021