Can Meta cross the ad-product divide? Meta revealed several new advertising products and features last week ahead of the Advertising Week conference, which starts today. In… October 6, 2025
Amazon, the advertising behemoth (part 2) Part 1: Amazon, the Advertising behemoth (August 2024) Last week, Netflix and Amazon announced a new partnership that will make… September 17, 2025
Podcast: The blandification of marketing (with Adam Singer) https://open.spotify.com/episode/0AC7lwSuD4u0IbxA0Afe8Q?si=8b4a3f546998489c In this episode of the podcast, I speak with Adam Singer about the general trend of brands pivoting their… September 16, 2025
Agentic commerce is a mirage In late July, The Information reported that Amazon had begun blocking external chatbots and shopping agents from accessing product listings… September 3, 2025
Diffusion models for ad creative production Denoising diffusion probabilistic models (DDPM), also known as diffusion models, represent an important area of frontier research in machine learning.… August 25, 2025
Reddit is double-dipping Reddit reported its Q2 2025 earnings last month: Total revenue increased 78% year-over-year to $500MM, with ad revenue increasing by… August 20, 2025
Podcast: What is signal engineering? (with Itai Kafri) https://open.spotify.com/episode/5K6X3AAhjzD8AzV5rWCj5e?si=f6bcc1e7277d4c19 In this episode of the podcast, I speak with Itai Kafri on the topic of signal engineering. Itai is… August 19, 2025
AI is not the Metaverse A pervasive narrative frames large-scale investments in AI by the behemoths of digital advertising as speculative, long-term bets with potential… August 6, 2025
Book review: Yield (by Ari Paparo) In April, Google was found in violation of sections 1 and 2 of the Sherman Antitrust Act by federal judge Leonie… July 30, 2025
Alphabet Q2 2025 earnings: 10% growth in AI Overviews queries Alphabet reported its Q2 2025 earnings this week: Overall advertising revenue of $71.3BN represented year-over-year growth of 10.4%; Search revenue… July 25, 2025
