Snap, Pinterest, and the rising tide in advertising Snap and Pinterest saw advertising revenue growth rates accelerate meaningfully in Q1 2024 as Meta's growth moderated. The companies credited… June 5, 2024
PayPal’s advertising business PayPal announced this week that it has hired the former head of Uber's advertising unit to lead a new PayPal… May 30, 2024
AI Overviews and the future of Google Search Last week, Google announced at its Google I/O product showcase that it has introduced a new feature called AI Overviews… May 22, 2024
“Write two letters” An almost certainly apocryphal parable from the terminal stage of the Soviet Union goes like this: Joseph Stalin, in poor… May 6, 2024
Pinterest Q1 2024 earnings: 23% revenue growth, third-party demand traction Pinterest released its Q1 2024 earnings results this week: Revenue increased by 23% year-over-year, to $740MM, exceeding analyst expectations of $700MM; Global MAUs… May 3, 2024
Google’s Network business is vestigial Alphabet reported earnings for Q1 2024 last week. The company saw overall advertising revenue increase by 13% year over year… May 1, 2024
Everything is an ad network. Attention is finite. The Financial Times reports that Revolut, the neobank and fintech company, is planning to launch an advertising platform (emphasis mine):… April 24, 2024
The EDPB invalidates Meta’s use of Pay or Okay. What next? The European Data Protection Board (EDPB) yesterday adopted an opinion on the valid use of the "Pay or Okay" model… April 18, 2024
The big economy of small advertisers In July 2020, more than 1,000 advertisers joined a boycott of Facebook's advertising platform organized by a group of civil… April 3, 2024
Can every ad platform build a PMax? Business Insider reports that Apple is developing an end-to-end advertising automation solution similar to Google's Performance Max (PMax) and Meta's… March 20, 2024
