Artificial Intelligence

“Black box” ad optimization and satisficer’s remorse

A recent WSJ article unpacks divergent advertiser sentiment around AI-enabled optimization tools like Meta's Advantage+ and Google's Performance Max. From…

DeepSeek and consumer AI’s first mover disadvantage

DeepSeek, a chatbot app developed by a Chinese artificial intelligence company of the same name, was released for both iOS…

January 29, 2025

Podcast: Achieving product personalization at scale (with Raveesh Bhalla)

https://open.spotify.com/episode/0rfU6OsLMUUppgnGZ267Il?si=7a0766fa855f4e23 My guest on this episode of the Mobile Dev Memo podcast is Raveesh Bhalla, the Product Lead for Homepage…

December 25, 2024

Google’s gambit

The structural integrity of Google's Search business is currently being strained by four explicit factors: The growth of consumer-facing generative…

October 23, 2024

Podcast: The power of AI in game development (with Christoffer Holmgård)

https://open.spotify.com/episode/6Yfba1FLuDekQkdfIjWc3O?si=935f7cdd8e7b47a0 My guest on this week's episode of the Mobile Dev Memo podcast is Christoffer Holmgård, the CEO and co-founder…

October 16, 2024

Meta: 1 million advertisers using GenAI for creative

Meta revealed at its Meta Connect developer conference yesterday that more than 1MM advertisers are using its generative AI tools…

September 26, 2024

Podcast: AI’s impact on social media abuse (with Rob Leathern)

https://open.spotify.com/episode/43AKGaGN5r2RGKRGQlBNoZ?si=ec6f4d9608bb47d9 In this episode of the Mobile Dev Memo podcast, I speak with Rob Leathern, a trust and safety and…

August 28, 2024

The war on personalization

Last week, the FTC announced that it has issued information-seeking orders to eight companies offering services related to what it…

Will Apple Intelligence break the app economy?

Apple introduced Apple Intelligence, its much-anticipated, cross-device artificial intelligence platform, at WWDC 2024. Apple Intelligence integrates a number of AI-empowered…

Podcast: A Scientific Approach to Prompt Engineering (with Mike Taylor)

https://open.spotify.com/episode/6lVFIoe5SioTv40HkxDwVA?si=9d5fe4836df94313 In this episode of the Mobile Dev Memo podcast, I speak with Mike Taylor, the co-author of a new…