Podcast: TikTok’s approach to marketing measurement (with Jorge Ruiz) December 18, 2024 · Eric Benjamin Seufert
Podcast: Understanding Shopify’s advertising strategy (with Andrius Baranauskas) December 11, 2024 · Eric Benjamin Seufert
Podcast: The challenges of building apps for kids (with Niels Hoven) December 4, 2024 · Eric Benjamin Seufert
Podcast: Changing attitudes on marketing measurement (with Maor Sadra) November 27, 2024 · Eric Benjamin Seufert
Podcast: The mobile gaming fundraising market (with Annina Salvén) November 20, 2024 · Eric Benjamin Seufert
Pinterest Q3 2024 earnings: weak Q4 guidance, scaling AI tools November 11, 2024 · Eric Benjamin Seufert
AppLovin Q3 2024 earnings: 66% ad business growth, eCommerce scaling November 7, 2024 · Eric Benjamin Seufert
Podcast: AI Overviews and consequences for the open web (with Paul Bannister) November 6, 2024 · Eric Benjamin Seufert
Meta Q3 2024 earnings: 19% revenue growth, price per ad mostly flat October 31, 2024 · Eric Benjamin Seufert
Alphabet Q3 2024 earnings: AI overviews at 1BN MAU, monetization parity with Search October 31, 2024 · Eric Benjamin Seufert
Podcast: The current state of app marketing analytics (with Kate Minogue) October 30, 2024 · Eric Benjamin Seufert
Podcast: Click-to-cancel, web-to-app, and all things subscription apps (with Thomas Petit) October 23, 2024 · Eric Benjamin Seufert