Apple’s ad targeting mechanics revealed in recent French privacy case January 30, 2023 · Eric Benjamin Seufert
Netflix Q4 earnings: ARPU down, with no signs of an advertising recession January 25, 2023 · Eric Benjamin Seufert
French privacy watchdog to Voodoo Games: use of the IDFV requires consent January 23, 2023 · Eric Benjamin Seufert
Declining App Store revenue growth and the bull case for mobile gaming January 18, 2023 · Eric Benjamin Seufert
EU privacy watchdog to Meta: first-party data is off limits for ads personalization January 5, 2023 · Eric Benjamin Seufert
The DMA and alternative in-app payments: too early to celebrate December 15, 2022 · Eric Benjamin Seufert
Abandoning intuition: using Generative AI for advertising creative December 7, 2022 · Eric Benjamin Seufert
The state of eCommerce advertising and the impending eCommerce credit reckoning November 23, 2022 · Eric Benjamin Seufert